Women In Automotive Blog

Finding Your Calling at 40

Finding Your Calling at 40

Finding Your Calling at 40Dara Koenig
Published on: 11/20/2025

At 40, Cindy Parish found purpose in automotive. Her story of resilience, faith, and mentorship shows how women can thrive in this evolving industry.

From WIA to the Dealership

From WIA to the Dealership

From WIA to the DealershipDara Koenig
Published on: 10/23/2025

Discover how WIA transforms dealership teams. See how women in automotive bring lessons, confidence, and leadership tools back to their dealerships.