Make your dealership more competitive by knowing what motivates your employees
Published in Automotive Buy Sell Report In 2010, Lisa Copeland co-authored a marketing proposal aiming to convince the then-named Chrysler Corp. to award an open point for Fiat and Alfa Romeo franchises in Austin, Texas. It was successful and the point was awarded. In January 2011, she became part owner and Managing Partner of the dealership. Nyle Maxwell was Dealer Principle. By this year, Copeland, who just turned 50, was ready for a change. “I didn’t want to spend six… Read more »