Orlando, FL – The head of local ad agency NOW Digital played a prominent role in the prestigious Cars.com Influencer Summit in Chicago. Christy Roman was one of only 10 leading industry voices selected to be panelists at the event, considered one of the top automotive sessions in the country.
The Influencer Summit, held by Cars.com at its new headquarters in Chicago Sept. 28, brought together some of the nation’s top automotive minds for the one-day event. Other authorities present were Brian Pasch of PCG, Jennifer Suzuki of e-Dealer Solutions, Sean Stapleton of Dealer Teamwork and influential auto consultant Joe Webb.
“It was an honor to be part of such an elite group of individuals chosen to provide feedback on the automotive industry and where it’s headed, as well discussing the future of Cars.com,” Roman said. “I’m very grateful to (Cars.com CEO) Alex Vetter and his executive staff for the invitation.”
Roman founded her company in 2009. NOW Digital is a different kind of digital agency, covering all the basics and much more. In addition to online graphic design, Website updates, e-mail marketing, social media and reputation management, NOW Digital helps automobile dealers manage all their digital assets while ensuring advertising dollars are being spent wisely. Its unique “90 Days from NOW” program provides comprehensive digital marketing and best practice strategies.
NOW Digital became part of the JKR Advertising & Marketing family in November 2014. JKR is one of the most recognized automotive-only advertising agencies in the country, delivering all aspects of dealer advertising including market analysis, creative, radio, TV, digital, print and public relations.